Web 2.0 is an attitude, not a technology.

Ian Davis has a great quote from July 2005

Web 2.0 is an attitude not a technology. It’s about enabling and encouraging participation through open applications and services. By open I mean technically open with appropriate APIs but also, more importantly, socially open, with rights granted to use the content in new and exciting contexts.

This hits the nail on the head for me. Web 2.0 has never been a set of standards with which you can claim to be compliant. It's a state of mind.

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